MIDDLETON, Wis. (March 5, 2026) – Orthopedic & Spine Centers of Wisconsin (OSCW) officially introduced its new Orthopedic & Spine Surgery Center to the community during a ribbon cutting ceremony held Wednesday, Feb. 18. The event celebrated the completion of the state-of-the-art ambulatory surgery center, located at 8124 Forsythia Street in Middleton.
The center is now open and preparing for its first phase of operations, marking a major milestone in expanding access to outpatient orthopedic and spine care for patients in Middleton and the greater Madison region.
Several OSCW physicians attended the Feb. 18 ceremony, including renowned spine surgeon Dr. Tom Zdeblick, who highlighted the importance of bringing this level of specialized care closer to home for local patients.
“Sometimes our Madison- or Middleton-based patients have to travel to receive care,” he said. “Opening a facility in Dane County means a great deal because of that convenience. We’ve been working diligently for nearly three years and ultimately decided we could build something better from the ground up, and I think we succeeded.”
Developed through a strategic partnership between OSCW and Arizona-based Healthcare Outcomes Performance Company (HOPCo), the Orthopedic & Spine Surgery Center reflects a shared commitment to advancing high-quality, value-based musculoskeletal care. The collaboration combines OSCW’s physician leadership with HOPCo’s operational, performance, and growth expertise to support a modern, efficient, outpatient surgical environment.
“HOPCo provided invaluable guidance because they’ve done this before,” said Dr. Zdeblick. “They’ve opened several ASC locations, and having them involved gave us a practical, on-the-ground perspective as we designed the facility.”
Purpose-built for orthopedic and spine procedures, the center features modern operating suites, advanced surgical technology and coordinated clinical workflows designed to support a streamlined, patient-centered experience from start to finish.
“HOPCo is expanding internationally, and as a national organization, this allows us to elevate our standards of quality, efficiency and patient care in a new market,” said Julie Grecu, administrator at Elevation Surgery Center. “It’s an opportunity to share our expertise while continuing to raise the bar.”
Middleton Mayor Emily Kuhn, who also participated in the ribbon cutting, emphasized the community value of the new center.
“We often talk about the need for more centers like this,” she said. “Creating a space that prioritizes high-quality care and a strong customer service experience meets a real need in our community. We’re proud to support that growth here in Middleton.”
Announced in 2025 as part of OSCW’s broader strategic expansion, the Orthopedic & Spine Surgery Center represents a major step forward in delivering convenient, specialized musculoskeletal care to individuals and families throughout the region.
###
About the Orthopedic & Spine Surgery Center
The Orthopedic & Spine Surgery Center is an ambulatory surgery center in Middleton, Wisconsin specializing in outpatient orthopedic and spine procedures. The facility was developed through a strategic partnership between Orthopedic & Spine Centers of Wisconsin (OSCW) and Healthcare Outcomes Performance Company (HOPCo) to support efficient, high-quality musculoskeletal surgical care.
Designed specifically for outpatient procedures, the center features modern operating suites, specialized surgical equipment, and coordinated clinical workflows that support same-day discharge and optimized recovery. The Orthopedic & Spine Surgery Center serves patients in Middleton, Madison, and surrounding communities. For more information about the Orthopedic & Spine Surgery Center, visit osscwi.com.
About Orthopedic & Spine Centers of Wisconsin
Orthopedic & Spine Centers of Wisconsin (OSCW) was founded to offer patients a new and convenient option for orthopedic and spine care focused on delivering improved quality and value. OSCW prides itself on using the latest technology and innovations in both non-surgical and surgical care for each patient. Physicians have completed subspecialty training at some of the most esteemed medical institutions in the country, allowing them to be experts in their specific field. OSCW uses the latest evidence-based protocols when diagnosing and treating your condition. To learn more, visit www.OrthoSpineCenters.com.
About Healthcare Outcomes Performance Company (HOPCo)
Performance Company (HOPCo) is the global leader in musculoskeletal (MSK) value-based care, outcomes management, and care transformation. HOPCo partners with physician practices, health systems, payors, and suppliers to implement clinically integrated models that improve quality, reduce variability, and lower the total cost of MSK care.
Through HOPCo Digital, its advanced technology and AI platform, HOPCo is building the most comprehensive solution for practices, ambulatory surgery centers, payors, suppliers, and health systems enabling integrated, data-driven, and patient-centered care. HOPCo’s global footprint includes partnerships worldwide, with teams on the ground supporting successful implementations in both emerging and mature healthcare systems and markets. Visit www.hopco.com to learn more.
